Why your business needs a website
1. It Gives You a World-Wide Presence
Even if you are a small business, a website gives you credibility and an immediate presence on the world stage.
2. The Internet Never Sleeps
If you have an online presence, you are available to the world 24 hours a day, 365 days a year, and that's empowering for both you and your customers.
3. Showcase Your Products / services, and boost your brand
A website is a cost effective way to showcase your products and services, promote certain products and give your customers a place to browse without feeling pressurized.
A website will reinforce and boost your brand, encouraging customer confidence and improving your corporate image.
4. Reach more customers and get higher conversion rates
These days, when people are looking for something, they “just google it” Get googled and get found! Customers are more likely to commit to a purchase when browsing your website in their own time.
5. Increase sales
Customers browsing products on your website are more likely to make impulse purchases.
6. Improve customer service
A website contact form encourages customer feedback, and promotes inexpensive, fast and effective customer-service.
7. Target specific customers and reach a wider audience
A cleverly crafted website, with search engine optimization and targeted keywords and key phrases will enable you to target specific markets.
Your website can be integrated with other online marketing platforms giving you more exposure and a wider audience.
8. Communicate with Your Customers and save time
Add the Whatsapp feature, update your customers on your latest offers, products, promotions and events cost effectively and easily using blogs and feeds on your website.
Save time and money by effectively covering ground with a “Frequently Asked Questions” page on your website.
9. Improve Your Corporate Identity, and compete with big names successfully
A successfully managed website is an immediate indication of a successfully managed business.
Having a website gives small businesses credibility and able to compete with the more established names. With a clever marketing plan and an identified point of difference, your website can keep you ahead of the competition.
10. Cost Effective Market Research
With easy to use reporting systems, your website allows you to monitor and measure market activity. Collect useful data that will help you identify the demographics of your clients and the specific needs they have.